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How much does StepITS cost?

The early adopter StepITS price is £13 per child in the school per year based on a 3 year contract. We very strongly recommend that schools adopt the StepITS programme across the whole school - in the same way as you wouldn't buy a FitBit and only use it once every few weeks if you were looking to make a difference, StepITS is designed to be used by all children every day to maximise the impact on their activity levels and make lasting behavioural changes
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When is StepITS Launching?

The pilot of StepITS began in September 2018 in a number of primary schools in Kent, Surrey & SE London. The feedback from pilot schools was used for a soft-launch in November 2018 and was officially launched in January at the Bett show.
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Is StepITS eligible for sports premium funding?

Absolutely, StepITS is designed to get inactive children moving which is in line with one of the UK Chief Medical Officer’s key indicators:

the engagement of all pupils in regular physical activity – the Chief Medical Officer guidelines recommend that all children and young people aged 5 to 18 engage in at least 60 minutes of physical activity a day, of which 30 minutes should be in school.

Unlike most uses of sports premium funding, StepITS provides actual empirical data to allow you to prove the impact of the intervention.
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What’s the deal with the turtle?

The “green turtle” is a tortoise called Sydney. Sydney is the StepITS mascot and you will see them more and more. Why a tortoise? Because just like in the tortoise and the hare story, we know that every step a child does makes a difference, fighting childhood obesity isn’t about running the fastest or being the first.
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How do we register our interest?

To get involved or get more details simply contact us via our email us at
or call
+44 203 637 8311
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Why don't I just buy a £3 pedometer from eBay?

There are 3 reasons why the StepITS programme is hugely superior to cheap pedometers from eBay.

1. Studies show that pedometers only have a short term impact on activity unless introduced and managed as part of a comprehensive programme of activities, lessons, challenges and targets. StepITS includes all of this, cheap pedometers don’t.

2. One of the biggest barriers to adoption of pedometer based interventions in schools previously is the extra work put onto the teachers to manually record the number of steps, collate it for their class and aggregate it with data from other classes. Without the feedback from seeing results intra-day children lose interest very rapidly. StepITS pedometers use state of the art IoT technology to stream data wirelessly in real time. Teachers do not have to write down any numbers and children can see their live performance on a screen in the classroom (whenever the teacher wants to show them!)

3. Pedometers can be hugely distracting in the classroom. Children quickly realise that fidgeting and messing about makes the numbers on their pedometer go up and they start to cheat. Additionally the “reset” button on the pedometer is very tempting, but kills the data. StepITS pedometers have no screens, no buttons and don’t distract the children. They only see their activity when the teacher wants to show them and there’s even a “pause” option for the teacher to stop all data being recorded during lessons where the children need to be sedentary.


There have been a number of studies of the effectiveness of pedometer based interventions on primary aged children, two excellent examples can be found here, click on the images below for more information: